Volume 2 Number 1
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This paper focuses on analyzing the factors determining the growth of the new manufacturing ventures in Vietnam. We reviewed the comprehensive framework of the new venture performance and applied it partly for Vietnam’s case. A total of 312 new manufacturing ventures were sampled from the secondary dataset of the World Bank. The results indicate that the international market expansion strategy through exporting, geographic location, financial resources, ownership structure of Limited and FDI Company are significant predictors. That significance differs by the technological levels among industry sectors. Finally, several implications for practitioners, government sector and researchers as well as future research direction are provided.
This study attempts to examine the customers’ willingness to shop online by taking into account demographic factors as well as trust, and security-related factors. The research area of the study included the most prominent cities of Rabat, Casablanca and Al Akhawayn University in Ifrane. A logistic regression analysis was demonstrated and the findings indicate that the customers’ willingness to shop online is explained by age, trust, security, awareness and piracy factors. The findings of the study also indicates that majority of the respondents intends to shop online. The research outcomes are undoubtedly useful for both the government and online vendors for better understanding online shoppers. The study also facilitates policy makers to set and develop a better online shopping infrastructure with the technological competitive advantage for both online vendors and consumers.
Malaysian firms have often been advised to increase trade relations
with fellow ASEAN nations. This paper reports the findings of a
study involving seventy two firms that have ventured into ASEAN
The purpose of this paper is to use the
Full-Range Leadership Theory to study the insurance salespersons’
job satisfaction level. Data was collected using a self-administered
questionnaire that was distributed and collected from 303 insurance
salespersons from four major insurance organizations in
Scenario planning, an alternative strategic management tool, has
given a new meaning and dimension to the way strategy should be
thought, discussed and implemented in organizations. This paper
introduces scenario planning in the way the turbulent world should
be better managed by looking for possible futures and not predicting
the only future. No matter how rational strategic planners are, the
complexity of the business environment would still leave the
planners guessing of their planned and predicted future. This study
undertaken using scenario planning technique by looking at the
future of the small travel business in
The purpose of this paper is to explore the relationship between market and quality orientation of manufacturing organisations in Malaysia. Data was collected using the mail questionnaire survey approach with the simple random sampling procedure in selecting the organisations for inclusion in the sample. One hundred and fifty eight Malaysian manufacturing organisations participated in this study. The results from the study shows that market orientation associated positively with quality orientation. This result confirms that integration between marketing and operation departments in an organisation is essential to ensure sustainable organisational performance. However, despite their importance many organisations have not fully adapted to become a market driven and quality oriented organisation.
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